AS A UNIVERSAL LANGUAGE AND FUNDAMENTAL RIGHT, SPORTS ARE AN INCREDIBLE RESOURCE FOR SOLVING MAJOR SOCIETAL ISSUES
We decided to put a spotlight on a charity organization that is heavily involved in sports and support financially one of their charity projects.
We want to highlight the educational values of sports with our Partner
PLAY International (formerly Sports Without Borders) supports this idea and shows through everyday actions that innovation through sports favours social cohesion and can resolve many educational and health-related problems.
Article 31 of the Convention on the Rights of the Child recognises that each child has the right to play, which is an essential element to individual balance and development. PLAY International has supported this right since 1999.
PLAY International, a catalyst for social change through sports
Through its activities among more than half a million participants in 12 countries since 1999, PLAY International has used sports as powerful leverage for social change.
Whether it involves overcoming trauma after surviving a tsunami, understanding a balanced diet, or rebuilding communities torn apart by conflict, PLAY International develops new methods in teaching, social cohesion, and affective management to help with these issues.
Today, PLAY International is developing its pedagogical and social projects for large-scale use.